(Updated April 2024)

Tools I Use and Love

The complete tech stack I use to run my online business

tools, software and tech I use

Here's a list I created for you so you don't have to waste time and money guessing what works. I spend countless hours playing with all the different options to arrive at this list and it is constantly developing as new technologies and tools evolve.


I ONLY endorse software and tools I've either used or come highly recommended by trusted peers. Some links on this page are affiliate links, which means I may get a small commission. However, there's no extra cost to you.

Email Marketing and Automation - ConvertKit is my recommended email service provider, and I use Make to link different software together.

Community Platform - Mighty Networks.

Learning Management System (LMS) - My favorite LMS platform is Learn by ThriveCart. This is where resources for coaching and courses live. I created a training video showing you How to Use ThriveCart Learn. I have been working on migrating across to my Mighty Networks community.

Website - WordPress with Kadence WP theme, Brizy page builder, and Flywheel hosting.

Funnels [Opt in Pages and Sales Pages] - Brizy. [Segmentation and lead capture] - ConvertBox.

Conversion Optimised Checkout - ThriveCart. ThriveCart is essential for taking and managing all types of payments. It hooks up directly to Stripe and PayPal and is especially useful for recurring payments and subscriptions. Checkout my post and video What is ThriveCart used for here.

Scheduling Tool - Calendly or Google Scheduler for direct booking onto my calendar.

Video Conferencing and Webinars - Zoom or Google Meet to host sessions, plus Ecamm Live to enhance the experience.

Productivity - I use Notion as my PKM (Personal Knowledge Management) system (or second brain) for creativity, resources, task management, and coaching notes, and Google Workspace for collaborating on docs and copy with clients.

These are the essential building blocks needed to build your online eco-system - content, funnels, and automation and create a successful online business.

Want help getting your business set up for success?

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